We want to read what you have to say, but long lines of copy are laborious to read. And when readers have to put in too much effort, they will move on to something else, well, at least I do. How can we design a more comfortable reading experience?
How do you choose a typeface? Do you browse through fonts online and make educated guesses? Typefaces hold history, personality and unique details in their characters, to which you, as design have to "cast type" in the role of your storytelling design, being the "movie."
TypeEd brings the craft of typography back to graphic design education. Directed & Edited by Steve Anderson. Participants include Claire De Leon, David Defeo, Clare Jensen, Zachariah Khan and Rhoel Paghunasan.