We want to read what you have to say, but long lines of copy are laborious to read. And when readers have to put in too much effort, they will move on to something else, well, at least I do. How can we design a more comfortable reading experience?
Intimate, Curvaceous and Expressive
Why Type Matters In Design And Life
To master anything in life, one has to master the fundamentals. Once To master anything in life, one has to master the fundamentals. Once we master the skills, then we can truly learn how to find our own style—performing the fundamentals becomes second nature. We have to know the rules in order to break them, and its same in typography. We are just continuing a long, consistent history of typographic process that evolved to respond to how humans read.we master the skills, then we can truly learn how to find our own style—performing the fundamentals becomes second nature. We have to know the rules in order to break them, and its same in typography. We are just continuing a long, consistent history of typographic process that evolved to respond to how humans read.
Casting Type in The Role of Graphic Design
Quiosco: Quirky And Lovable
Type designer Cyrus Highsmith designed Quiosco to withstand the rigors of printing on cheap paper with high-speed web presses. This transitional serif was constructed specifically for readability at small sizes, revealed by its narrow character spacing and contrasting character outline with the counter shape.
